Sunday, January 25, 2009

Our Annual "Baby, It's Going to Be Crazy!" Sale

It's that time of the year again -- time to get incredible deals from BabyCrazy! We've been reorganizing our warehouse getting ready for the big SALE! Sale begins at midnight on February 1 with some items as low as 50 cents! Most items are at least 50% off, with some as much as 80% to 90% off. Every year, we've sold out of most items pretty quickly, so be prepared to hit the website at midnight EST on Feb 1. If you want a sneak peak of the items with their sale price, check with your BabyCrazy rep -- they have a list!

Sunday, January 18, 2009

How's that New Year Resolution to Stay Organized Coming Along?

Well, mine's not coming along well at all! It was made worse when I left my cell phone on a plane recently and lost all my contacts and calendar events! Then, just when I thought I was getting it all back together, I realized tonight that my daughter missed her volleyball game today -- and I'm the coach!! So, I decided it was the last straw of my disorganization since losing my lifeline (phone). I signed up for a Cozi account for our family to use. Have you checked it out?

It's pretty cool -- it's a web-based calendar that can be shared by everyone in the family. You can enter events, your grocery list, photo sharing, and other items. I was even able to download the kid's school calendar directly into the Cozi calendar! So, I'm re-newing my new year's resolution to be organized, and I'm going to be a devout user of Cozi. If my husband uses it as well, there will be no more missed sports events (or Boy Scouts, or Girl Scouts, or anything else!) for us!

Check it out -- it's at www.cozi.com

Monday, October 20, 2008

Shout-Out for One of our Products

I know we have great products, and I do use them all. However, I recently used one of our new products in a situation where I didn't think ANYTHING would work, and I couldn't believe how well it worked! The product was Sunzyme for Surfaces which is in our new catalog, and I'll tell you how great it is.

My six year-old son came to my bedside last Friday night at 1:30 am to tell me he had just gotten sick. Of course, being awakened with a sick child is never a good thing, and you really never know what's in store. I'll try to spare everyone the gross details, but probably all I need to tell you is that it seemed he had caught a stomach virus, and he had eaten lasagna for dinner (with parmasan, but I really will stop with the details!). I do not have a queasy stomach at all, but when I walked into his bedroom, I was truly gagging at the smell. Then, I was constantly gagging while cleaning it all up. It was all over the carpet in his room, and it was red (I promise I really am trying to keep the details to a minimum!). It was the worst sickness I've ever had to clean up! It was bad.

I had no idea how I would clean up the mess. After going through numerous towels, I ran to the kitchen and grabbed the Sunzyme for Surfaces. I read the instructions, then squirted the liquid into the carpet at each stain. I didn't wait very long, then grabbed a clean towel and rubbed the stains. They were TOTALLY gone! I truly couldn't believe it! Not only were the stains gone, but the room had gone from having a smell that would make anyone gag to smelling like lemon drops! I could actually stay in the room without holding my breath, so I stayed in there and cleaned some more. I was so amazed, I woke up my husband to make him smell the room (ok, I woke him up to make him feel my pain, but I told him it was because he needed to see this!). Then, I poured some of the Sunzyme into the washing machine with the load of towels I had just used to clean the room.

The next day, I was expecting to go into the bedroom and still smell that residual "sick" smell. However, there was NONE of that -- the smell was totally gone. In fact, the room still smelled like lemon drops.

I've since used the product to get some stains out of our carpet in other areas of our house, and now I can prolong our annual carpet cleaning for a while longer, saving us money. I'm also using it in the laundry more (it took the grass stains out of my son's jeans, and took the smell out of my husband's gym socks!).

I have lots of favorite products, but this one has been raised to Hero status in our house!

Tuesday, September 23, 2008

Reminder: It's Child Passenger Safety Week

Each September is Baby Safety Month, as sponsored by the JPMA (Juvenile Products Manufacturer's Association). This year, JPMA is focusing on car seat safety and they've announced that the week of Sept 21-27 is Child Passenger Safety Week.

Please take the time out of your busy day to go through the safety tips for car seats and boosters from the JPMA. You can go here for a list of tips: http://www.jpma.org/bsm/2008/index.cfm?section=carseats. Even better, find a free child car seat checker in your community and have your car seat checked for safety. To find a location near you, go to http://www.nhtsa.dot.gov/cps/cpsfitting/index.cfm

It's the most important 15 minutes you could spend with your time this week!

Thursday, September 11, 2008

How 9/11 Changed My Life...

September 11, 2001...There's so many thoughts that come to mind with that date. For me, it is the day that my life changed very dramatically. Not that I'm the only one -- many thousands more changed in much more drastic ways than mine, but I do look back at that day as the way my attitude from a day-to-day basis was totally changed.

I was working in midtown Manhattan; a manager at a Big 5 accounting firm in the tax department. I had an 8:00 am conference call that morning. Normally, I would have done the call from home in NJ, then headed into the city. However, on that day, I had a client coming in from Tampa, and I was due to meet him at 9:00. So, I went into the city around 6:30 am, and took the train instead of driving.

On top of my very busy schedule during the corporate tax busy season, I was 8 months pregnant. I had a regularly-scheduled appointment with my Ob/Gyn at 10:30 am that morning, just a few blocks from my office. That morning, as I got off my call around 8:30, my office-mate received a phone call about the plane hitting the first tower. She told me about it, but we were thinking it was a 2-seater Cessna or some other small plane, and I was too focused on my 9:00 am meeting with a client to ask too many questions. When the client arrived, I had to go to the lobby to escort him to our offices. This was the first time I started thinking that something really was wrong -- our lobby was in total chaos. People everywhere, security trying to calm people down -- it was crazy. I remember thinking (naively) "What's going on?".

After cutting the meeting with the client short so I could make my Ob/Gyn appointment, I left our offices to go to my doctor's appointment. I could see the smoke coming up from downtown. People were standing around outside, just watching the drama. I remember thinking "Wow, this is bad". I didn't know a second plane had hit, and I didn't know we were under a terrorist attack. I found all this out when I got to the Ob/Gyn office. My regular nurse was a basket case -- her husband was a firefighter and had called her to tell her he was going into downtown (on his day off) to help at the Towers. The lobby had a radio on - I heard the announcer say "Don't be surprised if more than 10,000 people have died today". This is when it hit me -- this was intentional, we were under attack, and there was no way to know what was going to happen next. I couldn't call out on my cell phone, and no one could reach me. The doctor's appointment was just a matter of going through the motions, for her as well as for everyone else. No one really knew what else to do!

I'll never forget when I left her office. It was truly horrible -- people were literally lying down on the sidewalk crying so hard that they couldn't stand up. I remembered I grabbed a total stranger by the arm and asked, "What happened?". He looked at me with total shock and said, "The buildings collapsed.". I knew what he was talking about, but I couldn't believe it -- how could the buildings be gone? It didn't seem possible.

At 8 months pregnant, I didn't really have the option of walking out of the city like so many thousands of others did. Instead, I just hung out in my office, trying to get information when I could, and waited to hear that public transportation was moving again. Around 2pm, I walked from 54th St to Penn Station to wait on a train. I got lucky -- I happened to be standing right at a train track when NJ Transit announced the first train leaving from that track. I was the very first person on that train. Being so pregnant, I was so relieved to sit down that I sat in the very first seat getting on the train. Literally, hundreds of people filed in after me, and I seemed to become the train conductor. Everyone had the same question I did -- "Where is this train going?". "I have no idea", was always my response. To me (and them), it didn't matter -- the train was getting out of Manhattan and that's all that anyone wanted. I waited for the train to take off and waited for the announcer to tell us where the train was going, then I called my husband. "Pick me up in Short Hills", I said. "Short Hills? Why are you going to Short Hills?", he asked. "Just get me there", was my only response. The train ride was the most quiet ride I had ever taken -- no one said a word. The only sound you could hear was the sound of people crying. I remember being jealous that they could cry -- I was still numb and couldn't feel a thing.

When I came off the train, there were dozens of white tents and a few dozen healthcare workers waiting to take the injured, but they were standing around with nothing to do. My husband was waiting for me with our 2-yo in the back seat, and we take off for our house, stopping to pick up my car at the closest train station. When I stopped to get my car, I notice a large chalk mark on my tire -- NJ Transit had marked all the cars parked that morning so they would know which ones had not been picked up. I looked around -- I couldn't even believe how many cars were left with chalk marks on their tires like mine. I remember thinking "One car down, 200 more to go", as I drove off, assuming that most people were like me and just couldn't get out of the city. I'll also never forget going back to the train station that next Monday and seeing how many cars with chalk marks were still left in the parking lot.

Until I went out on maternity leave, the next few weeks were an exercise in an attempt to be productive. Scheduling meetings was impossible -- dodging so many funerals around the number of people at the meeting just wasn't going to happen. One partner in our group lost 47 people from her church -- and she went to every single funeral and memorial service. I'll never forget how New Yorkers came together during that time, and how gracious and humble everyone was -- it made me truly grateful to know such wonderful people, and made me grieve for the same character of people that were lost.

How did 9/11 change my life? Besides the fact that I'll never forget every detail of that day, it reminds me that life is short. I'll never forget thinking that one of the saddest things about that the majority of the people died because they were at work! How many of them loved (or even liked?) their work? I was fortunate at the time in that I LOVED my job, and I knew how lucky I was that I did. However, my firm imploded shortly after I came back from maternity leave, and I was forced to look elsewhere. I was shell-shocked from NY after 9/11, so I told my new firm that I had joined, "Just tell me where you need me -- I'll go anywhere". So, off to Atlanta I went. Turns out that the firm stunk, working there was horrible, and I was miserable. If I hadn't have just gone through 9/11 in NY, I might have just sucked it up and kept plugging away in the corporate world. However, I kept thinking about my huge lesson learned from that day: Life Is Short. So, when I came across the business listing for the sale of BabyCrazy, I jumped at it. I knew nothing about direct sales or party plan, but I knew that I was smart, I would be passionate about the business, and I could figure it out. I also decided that I would rather be doing something for myself than working for "the man" and billing out at 4x my wage. I also knew that I didn't want my financial future left to someone else -- if anyone was going to have control of my economic well-being, it was going to be ME! I was tired of hearing that profits "were lower this year due to conditions on the West Coast" and other thing that were beyond my control. I was going to be in charge of my own future!

As I speak to our sales reps all over the country, there is one thing that leaps out at me -- so many others are like me, and want to be in control of their own economic destiny. Compared to owning a business, it is easy to have an hourly salary and show up every day to put in your hours and go home. The "pros" are easy to identify -- steady paycheck, employee benefits, and you can leave your work at work. What's the trade-off? Your destiny is in someone else's hands. Do you feel confident that when you show up to work tomorrow that you will still have a job? I found out the hard way -- many things about a "job" are beyond your control.

The great thing about direct sales, including BabyCrazy, is that you are in charge of your own destiny. It DOES take a certain personality to make it work -- if you are confident in yourself and your abilities, you will soar in direct sales. I'm always so excited when I speak to sales reps who have learned a new-found characteristic -- confidence! This confidence comes with success in direct sales, but it doesn't come easy. It's as hard of work as opening a new restaurant, bookstore, or any other business -- and just as rewarding.

Life is Short: a term I never really, really, really understood until 9/11. I wished I hadn't have learned it in the way I did, but it is a lesson I learned nonetheless. I also couldn't agree more. It's far more important to do something you love and are passionate about than to do something that gets you from Saturday until Saturday. Do you want to be counting off until the weekend your entire life, or do you want to enjoy 7 days a week? Most people dread Sunday nights because they have to go back to work on Mondays. I dread Friday afternoons, because it will be slower on Saturdays and Sundays!

My children are now 8 and 6 (almost 9 and 7), and I do remind them of 9/11, how they were born in NY, and why we left NY. I also tell them what to remember what is important about that day -- the service of our firefighters and policeman, that life is short, and it is important to live life to the fullest while you can. I only hope that I can keep reminding them about 9/11 so that they do not have to live my lessons themselves -- they will be their own cars with their 9/11 chalk on their tires. They will keep on rolling, but the chalk is there as a reminder about what could happen, and they should feel fortunate and blessed.

Monday, September 1, 2008

Lots of New Things Here at BabyCrazy!

Each and every year, we always welcome September 1 with great anticipation! It would be nice to prolong the Summer and warm weather for as long as possible, but September 1 always brings exciting news and new products to us at BabyCrazy, and this September 1 is no exception.

Of course, we think our new catalog is just amazing! In addition to that, we have all kinds of exciting announcements and opportunities that are all effective September 1:
  • New Rep Kits! We've heard you, and we've changing our rep kits! Four rep kits were too many for us, and the prices were not as competitive with other companies as we would like. So, we're going from four rep kits down to two kits. In addition, we've created a kit specifically for those new reps who are attempting our BabySteps program. This $99 kit can be purchased in 3 installments of $33 each, or in full with $79 at enrollment. The items in the kit will help you achieve the first month of BabySteps, when you will then receive more catalogs, more order forms, and more demo products. Our $149 kit is the second kit that is still available, but we've jam-packed it full with more demos.
  • Opportunity phone calls: With the recent publicity we've had through Women For Hire, we're seeing a large increase in requests for information about our business. As business owners, we still want to speak to these prospective representatives one-on-one for as long as we can! For that reason, we will begin holding live opportunity calls once a week. They're at 9pm EST every Wednesday, and either Lee or Jen will lead the calls. Email us at sales@babycrazy.com or speak to your local sales rep to get call-in information.
  • Our Baby of the Month Contests begin! Each month, hostesses can submit their child's picture to their sales rep to be considered Baby of the Month. We will select one cute baby out of all our hostesses, and highlight this baby on our website (hint: we love great expressions on the faces of babies!). These pictures will also be considered in future BabyCrazy promotional printings, including catalogs. Ask your sales rep how you can get your cute baby considered!
  • Sales Rep Incentive: To continue the tradition we began last year, our top seller from September through December will be joining us in New York in February for Toy Fair! Last year, Sheri (our sales rep in Kansas City) enjoyed a fabulous stay at the Waldorf-Astoria, dinner at Tavern on the Green, and browsing the booths at Toy Fair with us! Who will it be this year?
  • And we're not forgetting our cruise! This is our final push for sales representatives to make themselves eligible for our cruise in January. Some hard-working rep can win both -- the cruise to the Caribbean in January, and the trip to Toy Fair in February! (plus, they'll be really sick of Jen and Lee, but that's the price you pay for success!)

I may be forgetting something (and probably am), but I'll re-post if I remember!

Saturday, August 9, 2008

Final Report from Convention

We wrapped up our Annual Convention yesterday afternoon with a motivating and inspiring session with Mary Christensen! For those of you who do not know Mary, she is a "rock star" in the direct selling industry. She once recruited 1000 people in one year when she was in direct sales, so to say that anyone can learn a ton of information from just a few minutes with Mary would be an understatement. We were privileged to be with her for a few hours! She was just full of great ideas and tips, from having the most fun home party imaginable, to helping others in their direct selling business. The ideas she inspired were just bouncing off all of us! It was truly a pleasure to have a session with Mary, and we can't wait to offer her more and more to our sales reps.

Mary made a great end-cap for our other Friday session at Convention. Our topics included Having a Vision to build your business, how to make the most of your home parties, and successful PR and marketing strategies. These topics are great, but the best part of Convention is for the reps to know one another better, and for us to get to know them better as well. That was certainly achieved, and we were constantly laughing the entire two days. We're all exhausted right now, but it's hard to get the mind to stop working from all the ideas that were flowing from Convention. We now have a list a mile long of all the new ideas we will share! It will be a great Fall season, and the Convention certainly helps propel us into a very successful 2009.

I hope to see everyone else at next year's Convention!